Hi, I’m Samee—
I’m a Lifestyle Photographer, Digital Graphic Designer, & Founder of The Kind Guide. Based in Melbourne, but often found travelling, I enjoy creating visual stories, social media content and thoughtful web experiences for brands, small business & entrepreneurs.
I love being able to combine two of my favourite things—design and photography—to produce experiences and visual stories that people can connect with. Working with you to drive your business in a direction that communicates with your audience is the best way to describe what I do. I focus on projects across web design, UX/UI, digital marketing, and social media content creation.
Whether that be through photographing your storefront, your creative space, candidly capturing large scale events, or creating feature content for your blog; redesigning your website through thoughtful visuals, user experience and content strategy; capturing and writing the ultimate travel guide to the best local spots in any city or place; or consulting on how to improve your Instagram in new and creative ways—the list goes on!
Through contracting for a combination of entrepreneurs, larger organisations and small studios in Sydney, London and now Melbourne, I have gained experience across a broad range of projects within the creative industry since 2006. I now work independently from my home studio in Fitzroy North, Melbourne, and am always open to new projects and collaborations.
Select clients include The Times of London, Expedia, Art Gallery of NSW, The Finders Keepers Market, Life Instyle, ELK, Peppermint Magazine, Woven Magazine, Craftivist Collective, VicRoads and HIP V HYPE.
Socially conscious, ethical and environmentally sustainable business is something I am very passionate about, and as a result, I launched a self-initiated directory and online publication called The Kind Guide that focuses on the positive change-makers in the fashion and garment manufacturing industry. My hope is that The Kind Guide will not only act as a useful resource to find ethical clothing brands, but one that will inspire more people to ask the fundamental question of #whomademyclothes and shift an industry into a more transparent future.
If you have a design, photography or Instagram-related project in mind, or you simply love to chat all things sustainability(!), I’d love to hear from you. I am always happy to travel, too, and am often found between Melbourne, Sydney, Brisbane and Adelaide.
Current list of services:
Studios & Stores
Photography & Consulting
Websites & Apps
Posters & Postcards
“Working with Samee means that you can feel assured you’re in very capable hands. She’s not only got a great eye and intuition when it comes to her work, she’s also super friendly and professional to deal with.” — Emma Morris, Slow Fashion Market
“Working with Samee on multiple projects has been an incredibly positive experience for me. Her professionalism and expertise is delivered with fabulous ideas that are both relevant and honest. I am so thrilled with the results from her photography and design delivery. Our photoshoots were so much fun and the end product is impressive. Communication was always open throughout the shoots and post-shoot. Samee is a wonderful person to work with and her integrity is of the highest calibre. I look forward to future collaborations and projects with this glorious woman.” — Hanna Woolley, Nanna Woo Handmade
“Samee spent four months working in a freelance capacity on a variety of projects for The Times and Sunday Times in 2015. She primarily worked on a new internationally focused edition app and our Apple News launch implementation. Both of these projects required her to work in small teams who were expected to work quickly and iteratively. Both briefs were light-weight and required Samee to bring her wealth of knowledge and experience to help shape the final products. Her ability to receive feedback and incorporate it into revised designs and prototypes is excellent, as was her approach to interpreting the high-level direction provided at the start of the projects. Samee was a key member of the teams working on these projects and her contributions extended far past her design and UX background. I hugely enjoyed working with Samee and my only regret is she could not continue working for us due to her return to Australia. Do not hesitate to hire her.” — Nick Petrie, Head of Digital, The Times and Sunday Times, London
Finders Keepers: Photography Tips, May 2019
Woven Magazine: Issue 04, 2019
Elk Instagram Takeover, July 2017
Peppermint Magazine: Issue 33, Autumn 2017
Fathom Away: 24 Best Travellers on Instagram 2016
Woven Magazine: Issue 02, 2016